What kind of cosmetic display rack can attract customers’ attention?

To put it simply, the main consumer groups of cosmetics are women, especially young women. Therefore, the design of cosmetic display racks must grasp the consumer psychology of female customers. While paying attention to design and quality, it is necessary to pay attention to the use of product layout to effectively mobilize customers’ sight and movement routes to induce customers’ shopping interest.

Cosmetics specialty stores should pay attention to keeping all display racks in a uniform style, uniform material, and similar colors to create a tidy and orderly consumption environment and avoid visual gaps caused by clutter, thereby distracting consumers’ attention.

Cosmetic display racks enhance brand awareness and market reputation. Special counters are set up in large shopping malls and supermarkets in major and medium-sized cities. Through well-designed display counters that conform to the brand image, they face consumers with a unified image, unified price, and unified policies. It is an important function of cosmetic display props to give consumers everywhere a complete brand concept.

No matter what kind of display stand, there must be an eye-catching or novel LOGO, so that the product can be more eye-catchingly displayed in front of the public and increase the role of advertising. Of course, the acrylic cosmetics display stand can display the characteristics and characteristics of the product in a more comprehensive way. Because of the material, it can be matched with more abundant accessories, and each component can be installed flexibly. Finally, with the gorgeous design of professional designers, it can present the characteristics and highlights of its products.

When making acrylic cosmetic display stands to catch customers’ attention, the following principles should be followed: 

1. The cosmetics display rack has an elegant appearance, a strong and stable structure, can be assembled freely, and is convenient and quick to disassemble to save transportation costs.

2. The acrylic cosmetics display stand should be elegant and beautiful in style, high-end and atmospheric, and have excellent decorative effects, so that its products show extraordinary charm.

3. In terms of function, acrylic cosmetics display racks should pay more attention to a series of psychological activities such as attention, memory, interest, desire, etc. before purchasing products.

4. In terms of the function of the advertisement, it is necessary to meet the application of decoration design elements such as color, text and pattern, to reflect the expression or convey information of the cosmetics, and to indicate the function of the product. At the same time, it is also necessary to pay attention to the personalized shape and structure design.